Media Training in Canberra

Effective Media Spokesperson: Master essential techniques for solid preparation, crafting compelling messages, and delivering them with confidence in any interview, live or pre-recorded. We’ll cover understanding your audience, refining your message, controlling your verbal and physical presence, and conquering nerves.

Live Broadcast Confidence: Master the unique demands of real-time communication. This includes navigating live radio, one-on-one TV segments, and high-pressure multi-camera press conferences. You’ll understand equipment, camera eye-lines, and how to deliver calm, assertive messages under pressure, particularly when representing public sector or large organisations.

Crisis Communication Expertise: Develop powerful messages for high-stakes situations. Understand various media formats during a crisis and how to deliver genuine statements, even with little notice. We cover everything from the initial media contact to issuing vital updates.

Incident Response Communication: Focus on communicating effectively during an unfolding incident. Learn to quickly develop and deliver accurate, clear messages, initiate statements, minimise risks in your content, and maintain control of your narrative as situations evolve.

Navigating Tough Questions: Build strategies to handle aggressive journalists, reframe incorrect assumptions, and answer effectively when you lack information or can’t disclose details.

Hands-On Simulations: Participate in realistic, on-camera interview simulations, including “doorstops,” press conferences, and scenarios customised to your organisation. You’ll receive immediate feedback and expert critique.

Learn from Seasoned Professionals: Our trainers are qualified senior journalists and accredited workplace trainers. They bring decades of public-facing media insight and unparalleled real-world experience directly into your session.

Customised & Immersive: Each training program is meticulously designed to your specific industry, organisational structure, and anticipated media scenarios. We blend essential theory with comprehensive practical coaching and realistic simulations to embed effective, resilient techniques that truly stick.

Simple, Impactful Methodology: We utilise a straightforward, easy-to-follow process for developing clear media messages and a confident, robust delivery technique. This uncomplicated approach ensures powerful communication outcomes.

Supportive & Engaging Environment: All our training is conducted in a supportive and inclusive manner. Participants are appropriately challenged while receiving unconditional support throughout their session.

Flexible Delivery Across Canberra: Training can be conducted on-site at your location or within a simulated studio environment, whatever provides the most realistic and convenient experience for your team.