Understand basic media process, effective preparation and interview technique. Develop skills to reduce nerves and confidently deliver basic media messages.
- Effective preparation
- Understand your audience, stakeholders and organisational objectives
- Understand basic media process
- Control the process, physical and verbal messaging
- Overcoming nerves
- Format interview notes effectively
- Message delivery and interview technique
- How to respond when you don’t know or can’t answer a journalist’s question
- Eliminate the prospect of being misquoted or taken out of context
- Ensure the media uses your message
- Feel confident in all pre-recorded and live interview situations